Episode 183

Published on:

3rd Apr 2020

183. Peter Taunton - Turning Humble Beginnings into a Passionate Life

What’s up UofA listeners? Have you started a business and could use advice from a highly experienced business owner? This is a mandatory episode for that and joining us in this episode, the business expert Peter Taunton shares with Lance his first experiences with entrepreneurship while working at his dad’s store as a young boy. As a pioneer in the fitness industry, in 2003, Peter brought his vision to life with Snap Fitness with the goal to create an affordable, 24-7 gym. Currently, there are thousands of locations worldwide, and as his operations expand, he remains ever-committed to providing owners and members with the necessary tools they need.


Peter answers with, “Believe in yourself.  Don’t let people tell you otherwise.”


  • [00:06:50] Peter’s Story
  • [00:17:26] Suggestions to Help Cope with COVID-19
  • [00:31:23] What Makes Snap Fitness Different from the Rest?
  • [00:36:28] Most Important Thing Entrepreneurs Need to Focus on
  • [00:42:53] Peter’s Current Struggles

Connect with Peter Taunton:

1. Follow Peter on Facebook, Instagram, LinkedIn & Twitter

Connect with Lance: 

● Subscribe on Messenger to get the latest episodes and tips straight to your inbox! 

● Connect with Lance on Facebook, Instagram, or LinkedIn

● Subscribe to the University of Adversity Youtube Channel

About University of Adversity Podcast

Learn how to shift your perspective on adversity by understanding that although adversity may feel like your worst enemy, it is actually your greatest ally. My mission is to connect with unique and inspiring individuals and showcase their journey and what they have gone through in order to become successful in their lives. Tune in three times a week with Lance Essihos for your gold-filled lesson of inspiration, resilience, and bravery. Don’t forget to subscribe!

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About the Podcast

University of Adversity
University of Adversity is a personal growth podcast that will help you transform your biggest struggles into your greatest lessons.

By focusing on relatable inspirations, University of Adversity generates illuminating conversations around mental health, mindset, spirituality, health & wellness, and entrepreneurship.

Guests include New York Times Best Selling Authors, Billionaires, Pro Athletes, Celebrities, Scientists, Spiritual Masters, and the Common Heroes Among us.

The tools, tips, and resources from these masters of life will hack your personal journey and accelerate the process of where you are now to where you want to be.

Hosted by Lance Essihos, an ex-hockey player and bartender turned Founder, Entrepreneur, Podcaster, and Author of “Mastering Adversity”, his signature book is coming soon…

This podcast has ranked in the top 50 on Apple podcasts in all major countries around the world, and ranked in the top 1% of all podcasts worldwide.

About your host

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Lance Essihos

As an experienced veteran with adversity, Lance has faced some of life's most difficult challenges. Grinding his way through the hockey ranks to traveling the world as a bartender. Through his personal battle with drugs and alcohol for well over a decade, the tragic loss of his brother to suicide followed by the great loss of his father to cancer only a year later, Lance realized he had hit rock bottom. In the darkest of days, he made a promise to himself that he would create a new life, one that would make an impact and inspire the masses, leaving the world in a better place than he found it. Lance has made it his mission to facilitate the message of positive change through adversity and encourage people to see the light through the darkness of life's worst moments.