Published on:

3rd Jun 2022

Silencing The Voices That Say You Can’t Do It w/Jay Jay EP 377

Jay Jay is an international speaker and has been exciting people with his message for the last 15 years in over 30 countries. In 2009, he leveraged the social media platform YouTube to grow his brand to 57,000,000M views online in the entertainment industry. Leaving his tricks behind he leveraged his mastery in PR and Personal Branding to start an advertising agency called Ace Of Spades helps people grow their personal brand so they can become #1 in their space.

In today’s episode, Lance and Jay Jay talk about building confidence and self belief. Jay Jay shared his journey about how he went from performing magic to becoming an International Speaker and running a PR agency. He coaches people to charge their worth in business and most importantly, to believe in themselves. 


  • 05:32 What drove Jay Jay to turn from being a magician to running a PR agency
  • 11:46 How to gain confidence to charge your worth 
  • 19:12 The secret to mastering your self-belief 
  • 23:32 How to remove the facade and be your most authentic self 
  • 34:11 Understanding the ROI of PR and Personal Branding 

🥇“What advice do you have for someone who is struggling with adversity right now”🥇

Jay Jay says, “People should believe in themselves because worthiness comes from belief. You may be just starting off in your journey but that doesn’t mean you go for less than what you deserve.”


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👨🏻‍🏫Connect With Lance W Essihos: 

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📺Subscribe to University of Adversity:

#UniversityofAdversity #LanceEssihos #UofA #CanadianPodcasts #PersonalDevelopment #Adversity #FullPotential #Business #Alignment #Coaching #Growth #Confidence #PublicRelations #SelfBelief #SelfWorth #PublicSpeaking #Authenticity 

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About the Podcast

University of Adversity
University of Adversity is a personal growth podcast that will help you transform your biggest struggles into your greatest lessons.

By focusing on relatable inspirations, University of Adversity generates illuminating conversations around mental health, mindset, spirituality, health & wellness, and entrepreneurship.

Guests include New York Times Best Selling Authors, Billionaires, Pro Athletes, Celebrities, Scientists, Spiritual Masters, and the Common Heroes Among us.

The tools, tips, and resources from these masters of life will hack your personal journey and accelerate the process of where you are now to where you want to be.

Hosted by Lance Essihos, an ex-hockey player and bartender turned Founder, Entrepreneur, Podcaster, and Author of “Mastering Adversity”, his signature book is coming soon…

This podcast has ranked in the top 50 on Apple podcasts in all major countries around the world, and ranked in the top 1% of all podcasts worldwide.

About your host

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Lance Essihos

As an experienced veteran with adversity, Lance has faced some of life's most difficult challenges. Grinding his way through the hockey ranks to traveling the world as a bartender. Through his personal battle with drugs and alcohol for well over a decade, the tragic loss of his brother to suicide followed by the great loss of his father to cancer only a year later, Lance realized he had hit rock bottom. In the darkest of days, he made a promise to himself that he would create a new life, one that would make an impact and inspire the masses, leaving the world in a better place than he found it. Lance has made it his mission to facilitate the message of positive change through adversity and encourage people to see the light through the darkness of life's worst moments.